Revenue Operations | The Go-To-Market Blog | Demodia (5)

Using marketing automation to drive traffic

Simon Harvey January 13, 2021 8 mins

Discover how to streamline your marketing efforts Hard work has gone into creating and adopting an efficient marketing strategy for your brand. Now it’s time to add the finishing touches to your website, but something is missing - the ...

Topics: Lead Nurturing, Social Media Marketing, Content Marketing, Marketing Automation, Marketing Strategy, Data & Processes

Is agile marketing for you?

Simon Harvey December 15, 2020 14 mins

You may have heard your project manager go on time and time again about their agile approach to their Scrum technique to which you reply, “I don’t watch rugby”. After getting a few sideways glances that only someone on the tech team can ...

Topics: Marketing Automation, Marketing Strategy, Data & Processes, Featured

4 simple ways to sell marketing automation to your boss

Kyle Schuller October 8, 2020 7 mins

If you’re part of a firm doing B2B or B2C business online, you’ve definitely heard about marketing automation. You’ll probably want to implement marketing automation to enjoy the ROI that it has to offer, but you may have encountered this ...

Topics: Pardot Marketing Automation, HubSpot Marketing Automation, Marketing Automation, Marketing Strategy, Eloqua Marketing Automation, Data & Processes

How to send B2B cold emails in a post GDPR world

Serafin Wellinger September 2, 2020 16 mins

Follow these 5 principles to send cold B2B emails and stay in line with the General Data Protection Regulation History is full of dates that mark a turning point for the people that make up the world. For some, it was the fall of the ...

Topics: Compliance for Marketeers, Social Media Marketing, Marketing Strategy, Data & Processes

Marketing automation review: HubSpot marketing hub

Serafin Wellinger August 12, 2020 20 mins

In this blog post we’ll review and evaluate HubSpot, one of the most popular marketing automation platforms. By taking a look at its functionality, pricing, usability and other notable aspects, we hope to give you the understanding and ...

Topics: HubSpot Marketing Automation, Marketing Automation, Data & Processes

Five websites that use HubSpot CMS to full effect

Simon Harvey June 23, 2020 8 mins

Let’s face it - your website is the new storefront for the digital era. The first impression someone gets of you is usually from your website. At this point they haven't spoken with your marketing, sales or customer service team—they've ...

Topics: Marketing Strategy, Data & Processes

How to run your business from your home office

Simon Harvey June 18, 2020 13 mins

As an owner and operator of a marketing agency the lockdown and following quarantine has, for lack of a better word, been frightening. The world economy has ground to a halt, smaller businesses are struggling to survive and everyone is ...

Topics: Marketing Strategy, Data & Processes

New HubSpot CMS - give control back to marketers

Simon Harvey April 17, 2020 7 mins

As an official HubSpot Gold partner, we’re really excited to announce that HubSpot is completely remaking their CMS to be better, more efficient and easier to use. Through two new CMS products, CMS Hub Professional and CMS Hub Enterprise, ...

Topics: HubSpot Marketing Automation, Marketing Strategy, Data & Processes

Is double opt-in really required for email marketing in Germany?

Simon Harvey April 7, 2020 7 mins

Digital marketing is one of the most effective ways to reach your audience and extend your customer base around the world. Depending on your product or service, you can have customers in India, Switzerland and the United States while ...

Topics: Marketing Strategy, Data & Processes

How to identify good leads

Simon Harvey March 31, 2020 8 mins

Sending unqualified leads to your sales team generates no revenue and costs time. As a marketer, if your lead qualification process isn’t optimised, you should be concerned. A lot of the content is so focused on how to setup and gain a ...

Topics: Marketing Strategy, Marketing Resources, Data & Processes, Lead Generation

The Go-To-Market Blog
Revenue Operations

Most popular

Using marketing automation to drive traffic

Is agile marketing for you?

4 simple ways to sell marketing automation to your boss

How to send B2B cold emails in a post GDPR world

Marketing automation review: HubSpot marketing hub

Five websites that use HubSpot CMS to full effect

How to run your business from your home office

New HubSpot CMS - give control back to marketers

Is double opt-in really required for email marketing in Germany?

How to identify good leads

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About Demodia

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Revenue Operations