Revenue Operations | The Go-To-Market Blog | Demodia | Featured

The best tips on how marketing works with the new Swiss FADP

Simon Harvey June 30, 2023 7 mins

You have CHF 250,000 left over that you want to invest in a fine? Then you can stop reading now. Do you already comply in detail with the European General Data Protection Regulation (GDPR) for all your marketing activities and data? Then ...

Topics: Compliance for Marketeers, Revenue Operations, Featured

Effective demos: The right demo at the right time

Simon Harvey April 12, 2023 9 mins

Show don’t tell, that's the key to success on the big screen. Demo’s play a crucial role in the sales process. The same principle helps you sell, because demos play a crucial role in the sales funnel. With everyone having a camera and ...

Topics: Revenue Operations, Storytelling, Featured, Product demo

How to avoid boring demos

Simon Harvey February 28, 2023 4 mins

A simple formula for interesting demos that convince your customers. Storytelling, script and language - these are the secrets of creating demos that bring in sales. Boredom sets in when our brains get fed with facts and figures without ...

Topics: Revenue Operations, Storytelling, Featured, Product demo

5 key elements in creating a compelling demo that wins sales

Simon Harvey February 21, 2023 7 mins

A demo can be a crucial moment in the sales process. A potential customer shows interest and wants to learn how to use your product. If they are convinced afterwards, there is little to stand in the way of a sale. There are a thousand ...

Topics: Marketing Strategy, Revenue Operations, Storytelling, Featured, Product demo

Your template for a perfect demo

Simon Harvey February 14, 2023 5 mins

Gone are the days of yawning our way through demos. The formula for a demo that interests your target audience consists of five simple steps. They are derived from classic storytelling and start with the main character. Step 1: Choose a ...

Topics: Marketing Strategy, Revenue Operations, Storytelling, Featured, Product demo

Juggling leads in Marketing Cloud: Why lead management is a must

Guest blog post October 26, 2022 9 mins

Any effective B2B lead generation strategy includes lead management as a critical component, to ensure that post lead generation the lead is handled most effectively. Without a systematic lead management process, teams experience ...

Topics: Marketing Automation, Revenue Operations, Featured

How HubSpot benefits your digital marketing strategy

Simon Harvey May 6, 2022 9 mins

Defining and implementing a digital marketing strategy takes a lot of work. You have to use many tools, refine your tactics, and analyse the market before you even begin marketing your product online. The entire process can leave you ...

Topics: HubSpot, Marketing Automation, Marketing Strategy, Marketing Resources, Revenue Operations, Featured

6 mistakes to avoid when starting with HubSpot

Simon Harvey April 29, 2022 7 mins

HubSpot is an effective but complex marketing platform. Many marketers start using it and immediately begin to think they’re in over their heads. With so many options, tools and considerations, it’s easy to make a mistake that could delay ...

Topics: HubSpot, Marketing Automation, Marketing Strategy, Marketing Resources, Revenue Operations, Featured

5 key things to know before starting your first campaign with HubSpot

Simon Harvey April 22, 2022 11 mins

You’re a new HubSpot user and you’re excited to get started. You get stuck in learning as you go along, only to find that your approach simply doesn’t work. You begin to feel discouraged and unsure whether your substantial investment into ...

Topics: HubSpot, Marketing Automation, Marketing Strategy, Marketing Resources, Revenue Operations, Lead Generation, Featured

How HubSpot can help you innovate your digital marketing

Simon Harvey April 14, 2022 8 mins

It’s Easter again - a time for renewed perspectives, fresh approaches, and rejuvenation. Many marketers are re-evaluating their digital marketing approaches, so you may consider what you could be doing differently moving ahead. Without ...

Topics: HubSpot, Marketing Automation, Marketing Strategy, Marketing Resources, Revenue Operations, Lead Generation, Featured

The Go-To-Market Blog
Revenue Operations

Most popular

The best tips on how marketing works with the new Swiss FADP

Effective demos: The right demo at the right time

How to avoid boring demos

5 key elements in creating a compelling demo that wins sales

Your template for a perfect demo

Juggling leads in Marketing Cloud: Why lead management is a must

How HubSpot benefits your digital marketing strategy

6 mistakes to avoid when starting with HubSpot

5 key things to know before starting your first campaign with HubSpot

How HubSpot can help you innovate your digital marketing

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Revenue Operations