Are you a recent adopter of marketing automation? At Demodia, we would like to welcome you to Marketing Automation for Dummies and our marketing automation hotline: if you are feeling an overwhelming anxiety, please press 1. If you are on …
What do sales enablement, content marketing, lead management and social marketing have in common? The right answer to that question should be only one: marketing automation. For years, marketing automation solutions have been perceived as …
Sales and marketing alignment has been a challenge for organizations since...well, basically since businesses have had sales and marketing departments. There's been a lot of buzz about sales enablement – what marketers should do to enable …
