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7 steps for successful storytelling on Instagram 8 examples of a great B2B storytelling How much does digital marketing cost? Is double opt-in really required for email marketing in Germany? 6 great B2B websites, and what you can learn from them What's the difference between Pardot and the Salesforce Marketing Cloud? 7 free tools for UX/UI 5 examples of great LinkedIn Showcase pages

Key takeaways from the latest company acquisitions

Simon Harvey March 21, 2014 6 mins
Key Takeaways From the Latest Company Acquisitions
As we recently predicted, 2014 will be a big year for acquisitions and mergers. Just three months into the new year and some of the biggest enterprises out there have already acquired several small and middle-sized companies to help them ...
Topics: Marketing Strategy, Revenue Operations
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Inbound marketing stats every enterprise marketer should know

Simon Harvey March 17, 2014 6 mins
Inbound Marketing Stats Every Enterprise Marketer Should Know
Why marketers love data intelligence so much? Elementary my dear Watson - stats are the incredibly efficient when demonstrating the ROI of your marketing efforts in front of upper management. Finding a set of authoritative and relevant ...
Topics: HubSpot, Marketing Strategy, Revenue Operations
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How sales intelligence can benefit marketers

Bianka Banova January 21, 2014 6 mins
How Sales Intelligence Can Benefit Marketers
When it comes to Intelligence, businesses are usually focused on collecting, analysing and presenting best practices within Marketing, aiming to support and improve their sales processes. Rarely, however, do companies consider turning the ...
Topics: Marketing Strategy, Sales Enablement, Revenue Operations
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Sales enablement predictions for 2014

Simon Harvey January 9, 2014 7 mins
Sales Enablement Predictions For 2014
The beginning of a new year is usually the time when we evaluate the past, list some goals/resolutions for the future and outline some strategies for achieving them. In the highly competitive world of business, companies follow the same ...
Topics: Sales Enablement, Revenue Operations
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The evolution of sales representatives and how technology will reshape their future

Simon Harvey December 16, 2013 7 mins
The Evolution Of Sales Representatives And How Technology Will Reshape Their Future
The end of the year is usually the time when businesses work on plans to optimise their processes and strategies in order to acquire more customers for the following year. Adjustments and predictions for the future, however, inevitably ...
Topics: Marketing Automation, Sales Enablement, Revenue Operations
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The 3 pillars of inbound marketing

Simon Harvey December 10, 2013 8 mins
The 3 Pillars of Inbound Marketing
At its core, Inbound Marketing is all about gaining visibility and exposure in the digital world by delivering quality content designed to draw prospects’ attention towards your brand. In other words, it’s your starting point in the hunt ...
Topics: HubSpot, Marketing Strategy, Revenue Operations
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Marketing automation for dummies

Simon Harvey August 28, 2013 7 mins
Marketing Automation for Dummies
Are you a recent adopter of marketing automation? At Demodia, we would like to welcome you to Marketing Automation for Dummies and our marketing automation hotline: if you are feeling an overwhelming anxiety, please press 1. If you are on ...
Topics: Marketing Automation, Marketing Strategy, Revenue Operations
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