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The Top 4 Social Media Management Platforms

Simon Harvey March 4, 2022 11 mins

whats-the-difference-between-hubspot-cms-starter-pro-&-enterprise

Does social media sound like a scary prospect for you? You may not understand how to get started, or have already started and are seeing no growth. So many companies still get it wrong, hurting their customer relationships and destroying ...

Topics: Social Media Marketing, Marketing Automation, Marketing Strategy, Revenue Operations, Reporting and Performance

Using marketing automation to drive traffic

Simon Harvey January 13, 2021 8 mins

Discover how to streamline your marketing efforts Hard work has gone into creating and adopting an efficient marketing strategy for your brand. Now it’s time to add the finishing touches to your website, but something is missing - the ...

Topics: Lead Nurturing, Social Media Marketing, Content Marketing, Marketing Automation, Marketing Strategy, Revenue Operations

How to send B2B cold emails in a post GDPR world

Serafin Wellinger September 2, 2020 11 mins

Follow these 5 principles to send cold B2B emails and stay in line with the General Data Protection Regulation History is full of dates that mark a turning point for the people that make up the world. For some, it was the fall of the ...

Topics: Compliance for Marketeers, Social Media Marketing, Marketing Strategy, Revenue Operations

What's the difference between Pardot and the Salesforce Marketing Cloud?

Angela Galvin January 8, 2019 9 mins

When Salesforce acquired Pardot in 2013, many digital marketers assumed that Pardot would be integrated and assimilated into Salesforce Marketing Cloud, adding to their extensive marketing services and functionality. However, this was not ...

Topics: Pardot Marketing Automation, Social Media Marketing, Marketing Automation, Marketing Strategy, Revenue Operations, Featured

5 holiday promotion ideas using marketing automation

Angela Galvin November 20, 2018 7 mins

With December around the corner, the holidays are officially here. This is the busiest shopping season of the year, and it’s a perfect time to run a festive promotion using marketing automation tools. It’s no fun to work during the ...

Topics: Social Media Marketing, Marketing Automation, Marketing Strategy, Revenue Operations

SharpSpring’s new social tools and how to use them

Kyle Schuller March 20, 2018 7 mins

SharpSpring is one of the most popular marketing automation platforms currently in use within small businesses, and it’s not hard to sing its praises. It's built-in CRM and integrated marketing automation make it a great choice for small- ...

Topics: Social Media Marketing, Marketing Automation, Revenue Operations

Top ECM pros to follow on Twitter - Part 1

Mila Staneva February 9, 2015 7 mins

As most of you have noticed and most recently Patrick Lujan has complained: Enterprise Content Management (ECM) is not the most popular topic on Twitter. Yes, we all follow the industry leaders like OpenText and EMC, visionaries like ...

Topics: Social Media Marketing, Marketing Automation, Marketing Strategy, Revenue Operations

The Go-To-Market Blog
Revenue Operations

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The Top 4 Social Media Management Platforms

Using marketing automation to drive traffic

How to send B2B cold emails in a post GDPR world

What's the difference between Pardot and the Salesforce Marketing Cloud?

5 holiday promotion ideas using marketing automation

SharpSpring’s new social tools and how to use them

Top ECM pros to follow on Twitter - Part 1

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