Campaigns

The simple guide to a Nurture email campaign with storytelling

You've collected a potential customer's email address on your website, which means they're ready to receive more information about your offer. Now it's about nurturing the relationship with him. With a Nurture email campaign, you can guide you buyer...

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Editors choice

The simple guide to a Nurture email campaign with storytelling

The advantages and limitations of ChatGPT for content creation

The 5 best strategies for selling successfully in difficult times

The 5 best marketing tips for difficult times

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Did they come true? Revisiting our 2014 marketing predictions

Before we share with you our predictions for 2015, we would like to go back to 2013. Unfortunately here at Demodia we don’t like crystal balls so we...

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The missing marketing ingredient: a customer-centric content journey

The concept of customer equality is the business equivalent of communism. The assumption that all customers are equal will bring you a superficial...

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The top 5 marketing content assets your sales rep needs

The concept of content marketing has already become the new paradigm of inbound marketing. Sales reps are now just as responsible for deploying...

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Important lessons from B2B viral campaigns done right

B2B ad campaigns are often run as an afterthought, because a lot of companies think that they can’t be as effective as B2C campaigns. This idea is...

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Step by step guide to launching your first campaign with HubSpot

This document provides a high-level guide to getting started with HubSpot. It outlines the essential first steps to using HubSpot, starting from...

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From customers to Promoters: don't stop nurturing your existing clientele.

In the world of inbound marketing, more often than not lead nurturing gets associated with focusing your content marketing strategies only on...

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Our inbound marketing predications for 2014

One of the secrets to Business Intelligence lies in outsmarting your competition by always having a clear idea of what to do next. Just like in a...

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Five other things you can (and should) do with your blog

To claim that blogs are an important online tool would be an understatement. They're the digital front lines that set the tone an organization uses...

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