Data and Processes

The best tips on how marketing works with the new Swiss FADP

You have CHF 250,000 left over that you want to invest in a fine? Then you can stop reading now. Do you already comply in detail with the European General Data Protection Regulation (GDPR) for all your marketing activities and data? Then you can...

Read the article

Editors choice

The best tips on how marketing works with the new Swiss FADP

Effective demos: The right demo at the right time

How to avoid boring demos

5 key elements in creating a compelling demo that wins sales

Subscribe to our blog

7 inbound marketing metrics for enterprise marketers

Being an enterprise marketer is no joke. The stakes are high, and so are the good or bad consequences of successes and failures. Expectations, too,...

Read the article

Key takeaways from the latest company acquisitions

As we recently predicted, 2014 will be a big year for acquisitions and mergers. Just three months into the new year and some of the biggest...

Read the article

Inbound marketing stats every enterprise marketer should know

Why marketers love data intelligence so much? Elementary my dear Watson - stats are the incredibly efficient when demonstrating the ROI of your...

Read the article

Sales enablement predictions for 2014

The beginning of a new year is usually the time when we evaluate the past, list some goals/resolutions for the future and outline some strategies for...

Read the article

Product demo script canvas

Create compelling demos that will leave a lasting impression on your audience

Download the worksheet now

The evolution of sales representatives and how technology will reshape their future

The end of the year is usually the time when businesses work on plans to optimise their processes and strategies in order to acquire more customers...

Read the article

Marketing vs sales content: what’s the difference?

After going back to the basics of Inbound Marketing, let’s take a more detailed look at one of the discipline’s core pillars: Content Marketing....

Read the article

The 3 pillars of inbound marketing

At its core, Inbound Marketing is all about gaining visibility and exposure in the digital world by delivering quality content designed to draw...

Read the article

Mapping content for successful lead nurturing

In the age of content marketing, delivering the right content assets to the right audience at the right time is crucial. Lead nurturing is an...

Read the article

Marketing automation for dummies

Are you a recent adopter of marketing automation? At Demodia, we would like to welcome you to Marketing Automation for Dummies and our marketing...

Read the article

Our digital sales & marketing blogs

Staying up to speed with the latest digital sales and marketing approaches is time-consuming.

Our blog provides tried and tested best practices delivered directly to your browser or email so that you can stay effortlessly up-to-date and remain focused on generating more leads for your business.