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Rivet Health 

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Rivet Health demystifies revenue and pricing transparency in healthcare. The site solves trust and comprehension by pairing problem/solution storytelling with measurable outcomes and obvious demo paths.

  • Outcome‑oriented copy and visuals that translate complex features into tangible business benefits.
  • Consistent ‘Book a demo’ paths across pages that reduce friction and procrastination.

Good HubSpot use cases 

  • Demo request forms – CRM routing to sales.
  • Smart Content by persona – role‑specific proof.
  • Case library – SEO‑friendly success stories.

Improvements 

  • Add pricing overview – CMS + Smart Content tiers.
  • Feature comparison tables – HubDB structured data.
  • Security/compliance trust hub – Knowledge Base.
rivethealth-hubspot-website-example
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