inTrust IT 

inTrust IT is an employee-owned managed IT and cybersecurity provider based in Ohio since 1992. Their team offers proactive monitoring, 24/7/365 security operations, and IT guidance to ease tech burdens for businesses.  

  • “Has IT become your headache?” hook positions clients as heroes needing trusted guides. 
  • Clear transformation roadmap (Assessment → Foundation → Growth) maps client journey visually and narratively. 

Good use of storytelling 

  • Vivid emotional hook: cost-of-downtime stresses urgency and empathy.
  • Rich testimonials: “trusted advisor…peace of mind” voices authenticity. 
  • ESOP story: employee-ownership narrative builds trust and connection. 

Messaging mistakes 

  • Multiple CTAs introduce decision friction on homepage.
  • Heavy text sections reduce readability and quick scanning.
  • Lack of impactful visuals of team or successful clients.
intrust-it-B2B-storytelling-website-example
Tell your story with impact

As you've seen, great B2B websites don’t just present information — they tell compelling stories that guide visitors and build trust. By learning from these examples, you’re already on the right path to creating a website that resonates with your audience.

If you're ready to turn inspiration into action, Demodia can help you build a website that not only looks great but works — one that tells your story, engages your visitors, and drives results.

Get in touch to start building a website that works for your business.

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