CHI Overhead Doors 

C.H.I. manufactures premium garage doors. The site addresses large-catalog discovery by offering advanced product search, audience splits for residential/commercial, and polished imagery that conveys quality to homeowners and contractors alike.

  • Advanced product search with model/finish filters, shortening time-to-spec for dealers and homeowners.

  • Audience pathways tailored to residential and commercial journeys, cutting irrelevant content quickly.

Good HubSpot use cases 

  • HubDB product catalog – centralized spec data.
  • Smart Content by audience – show relevant CTAs.
  • Dealer contact forms – CRM routing and alerts.

Improvements 

  • AR visualizer concept – custom module for preview.
  • Comparison matrices – HubDB-driven tables.
  • Spec downloads tracking – CTAs + Analytics.
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