BioStrata
BioStrata is a life‑science marketing agency. The site blends scientific visuals with a clear services map, solving the challenge of complex offerings by surfacing digestible narratives, detailed service pages, and case‑led proof for technical audiences.
- Science‑inspired visual language and iconography that signal credibility and familiarity to biotech buyers.
- Service architecture that maps offerings to outcomes, reducing confusion and guiding visitors to relevant conversion paths.
Good HubSpot use cases
- SEO pillar strategy – Blog clusters for life‑science terms.
- CRM‑integrated forms – route leads by service interest.
- Smart CTAs – service‑specific next steps on pages.
Improvements
- Add service comparison tables – CMS flexible modules.
- Interactive process diagrams – custom modules engagement.
- Author bios on insights – Blog authorship + schema.
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