Pardot Consulting and Strategy

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  • WEB MARKETING

  • SEARCH ENGINE MARKETING

  • MARKETING AUTOMATION

  • CONTENT MARKETING

Marketing Automation & Digital Marketing Strategy

Pardot may be at the centre of your digital marketing approach, but it's not the only element of a modern digital strategy. Our team consult with businesses large and small to help them plan and realise unique digital marketing approaches that work for their business. Our strength is in knowing how to take a marketing strategy from paper and turn it into activities and processes for your marketing team to perform.

 

Marketing Automation Best Practices

So you've purchased Pardot, but now it's just become a glorified email marketing tool. You're not the first company that's done this, let me promise you. We are here to help you understand how to get the most from Pardot. From reviewing your existing setup, to planning segmentation rules and delivering engagement studio nurture programmes; we will teach you how to generate better qualified leads.

 

  • LEAD SEGMENTATION

  • CRM INTEGRATION

  • LEAD PROGRAMME DESIGN

  • LEAD SCORING

  • CAMPAIGN PLANNING

  • VALUE PROPOSITION DESIGN

  • BUYER JOURNEY RESEARCH

  • ENGAGEMENT STUDIO PROGRAMMES

Integrated Campaign Planning

Modern marketing is about more than just your website. We will help you use Pardot to create and track omni-channel, integrated marketing campaigns. Your new programmes will greet your target audience in the places they hang-out, and then guide them through different channels and media back to your website.

Content Marketing Strategy

Content is the life blood of any marketing automation programme. Buyers aren't interested in calls from sales reps until they are ready to purchase. They research online, looking for informative content that interests and advises them. Together, our job is to help them find your material and guide them through their research and purchasing journey.

 

  • LEAD SEGMENTATION

  • CRM INTEGRATION

  • LEAD PROGRAMME DESIGN

  • LEAD SCORING

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Ask us anything about Pardot

Whether you're a client or not, we love to share our experience. If you've got a question about marketing with Pardot, just complete the contact form with your question and one of our experts will reach out to you with an answer - no risk and no cost. Why wait!

Learn how to execute your own integrated marketing programmes >

A few of our customers