Moellering
Moellering is an executive coaching and culture development firm based in Fort Wayne, Indiana, specializing in assessments, leadership training, and team-building to strengthen organizational communication and trust. Founded by Carl Moellering, they guide companies in hiring the right people and developing emotionally intelligent leadership for a thriving workplace
- Real-world outcomes emphasized through “right person in right seat” hiring metaphor.
- Clear framework centered on assessments, coaching, and culture transformation narrative.
Good use of storytelling
- “Right seat” metaphor simplifies complex hiring challenges.
- Assessment + coaching path highlights logical progression of change.
- Personal founder presence adds authenticity.
Messaging mistakes
- No client case studies to illustrate outcomes.
- Sparse visuals may weaken emotional engagement.
- Generic “Contact Us” lacks compelling call-to-action.
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