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Greyparrot

Greyparrot is an AI platform for waste analytics. The site solves conceptual complexity through bold visuals and outcome-first messaging that makes the technology feel tangible to operators and municipal stakeholders evaluating impact.

Background video and diagrams that illustrate real-time sorting analytics, reducing abstractness of AI claims.
Evidence sections with KPIs and case highlights that translate innovation into measurable outcomes.

Good HubSpot use cases

Persona-based Smart Content – operators vs. municipalities.
Webinar/event landers – Email nurture follow-ups.
Case study hub – filterable with HubDB.

Improvements

Glossary for AI terms – Knowledge Base articles.
ROI calculator – CMS + HubDB logic module.
Live data widgets – custom module integrations.

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The best HubSpot websites don’t just sit pretty — they work hard. They attract the right visitors, tell clear stories, personalise experiences, and convert interest into opportunity. By studying what great HubSpot-built websites do well, you’re already one step closer to creating a platform that elevates your brand and drives real business results

If you’re ready to turn best practices into a high-performing website, Demodia will help you design, build, and optimise a HubSpot site that’s not only beautiful — but strategic, scalable, and easy to manage.

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Greyparrot

Good HubSpot use cases

Improvements

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