Killer Content Award winner, OpenText, reveals how working with Demodia and Oracle's Eloqua marketing automation platform, they developed their award winning customer relationship campaign.
Their award winning programme was a personalised experience that included a website and nurturing programme for welcoming new customers who had purchased OpenText products through their industry alliances programme.
Organised and run by DemandGen Report, The Killer Content Awards set-out to recognise outstanding achievements in the design and execution of content marketing programmes. OpenText and Demodia were recognised for their exceptional demand generation and customer engagement programme – part of an overall customer relationship enhancement initiative.
"Demodia has helped us to build some of our most innovative and successful global campaigns"
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