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We should start by pointing out, that by now you would already have read our other blog posts on Marketing Automation and know what marketing automation is  and what the thought behind marketing automation  is. In case you didn’t, here’s the tl;dr (Too long didn’t read) version: Marketing Automation is a solution that replaces a …

Dashing through the web, check emails on the way Over sites we go, marketing all the day. Bells for lead scor-ring, making contacts bright What fun it is to nurture leads new prospects overnight! Oh… spin the wheel, spin the wheel, spin it every day! Oh what fun, it is to win, a prize for …

Day 2 at OpenText’s Enterprise World 2015. The excitement is higher than the temperature outside. As a 16th time attendee at OpenText Enterprise World, I can say with confidence: it only gets better. It happens but once a year and is the biggest marketing investment, so we all need to ensure that it is as …

What do blackjack, Mike Myers and ECM all have in common? The attendees of the OpenText Enterprise World will be able to experience the three of them first hand next week! Starting 8th November, Vegas will not only be the destination for bachelorette parties, serious and amateur gamblers and party people from all over the …

Now that Easter has passed, you might think all the eggs have been found and the egg hunts are over. We would like to invite you to think again. Here at Demodia, we like to think that egg hunts are fun. Marketing and egg hunts have one thing in common: the search to find a …

Before we share with you our predictions for 2015, we would like to go back to 2013. Unfortunately here at Demodia we don’t like crystal balls so we needed other ways to predict the future last year. It’s been one whole trip around the sun, with lots of exciting new products ( yeah, I’m talking …

Here is the weekly roundup of what you might have missed in the constantly changing world of Social Media… 8 Social Lessons from @CMIContent’s 2015 B2B Marketing Report Social media is an integral part of content marketing, not just a delivery medium. Thus, for a campaign to be successful, social media marketers and content marketers …

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