
12. Bottom of the funnel demo - Creating solution focused product demos
The Authentic Marketing Podcast
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<p>You've developed a remarkable product that has captured your customers' interest. They have gone through your marketing materials and watched your videos, but they are still uncertain. They need more. They crave to witness it in action, touch it, and experience its capabilities firsthand before committing.<br/><br/>This is where the bottom of the funnel or decision demo plays a vital role. Generic videos or screen recordings are no longer sufficient. It is time to offer an immersive, personalised experience that ignites their determination to take action.<br/><br/>In this episode, Simon Harvey and Daniel Kleber delve into the methods to unlock the full potential of solution demos. Long-time demo guru Neil Wilson joins them, and together, they unveil the secrets behind crafting demos that transform your prospects into devoted customers.<br/><br/>To simplify your demo creation process, download the free demo script canvas. By using our template canvas, you can create a memorable and effective experience that will leave a lasting impression on your audience. You can find it here (or copy and paste the link below): </p><p><a href='https://www.demodia.com/product-demo-script-template-canvas'><b>https://www.demodia.com/product-demo-script-canvas</b></a></p><p><br/>---<br/><br/>Join marketing experts Simon Harvey and Daniel Kleber on Authentic Marketing, the biweekly podcast that provides proven marketing tips to improve your marketing efforts and help your business grow.<br/><br/>Subscribe to our biweekly episodes dropping Friday on your favourite podcast platforms like Apple Podcasts, Spotify, or any other.<br/><br/>Book a consultation with our Authentic Engagement coaches to help you navigate through the jungle of the business world: <a href='https://demodia.com/sales-marketing-review?utm_medium=podcast&utm_content=amp-s1ep1'><b>demodia.com/sales-marketing-review</b></a><b><br/><br/></b>Demodia Instagram<b>: </b><a href='https://instagram.com/demodia_digital?utm_medium=podcast&utm_content=amp-s1ep1'><b>instagram.com/demodia_digital</b></a><b><br/><br/></b>Demodia LinkedIn<b>: </b><a href='https://linkedin.com/company/demodia?utm_medium=podcast&utm_content=amp-s1ep1'><b>linkedin.com/company/demodia</b></a></p>